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The new Melissa mdreams flagship store in Singapore is conceptualised with emphasis on enhancing customers experience in-store.
The new Melissa mdreams flagship store gives us the opportunity and platform to evolve our customer experience, ensuring that we continue to deliver authentic and personalised experiences through various enhanced customer loyalty programmes, service standards, and technology application, for a seamless Melissa Experience in store.Brazilian eco-friendly plastic shoe sensation, Melissa launches worlds largest flagship store mdreams, right at the heart of Singapores Central Business District at Raffles City Shopping Centre.When we embarked on the project to reimagine how the new Melissa mdreams flagship store would be, the team decided that our customers must be at the heart of everything we do in this project, adds Mr Yow.Online sales are also restrictive as customers have a desire to touch and feel the product first.The new Melissa mdreams flagship store design has also been adapted and rolled out in Melissas first personalised counter at Tangs Vivo City, as part of its longer-term brand-building strategy.Melissa at Raffles City / Image Credit: Melissa Singapore.It was a pair of peach-coloured Melissa sandals.And on a wider scale, the local entrepreneur seeks to expand regional distribution since his entry into Malaysia in 2013.
Top 50 shoes that changed the world.
Thankfully, a colleague of mine had a spare pair of shoes lying around.
Taking the love for fashionably stylish footwear to a whole new level, the new 1,700 square foot flagship store is Melissas largest standalone store globally, other than the brands signature Galeria Melissa in Sao Paulo, London, and New York.Image Credit: Travelettes The first order was only for 300 pairs, and Yow estimated they would sell over 5-6 months.Featured Image Credit: The Honeycombers -/- Also Read After Melting Away For 8 Months, Heres How Creamier Founders Came Out Cream Of The Crop /read-original-article.Sometime in 2011, Yow came across the Melissa series and it sparked such a strong interest in him that he decided to do an overhaul of his products.Orchard Road has lost its lustre as a shoppers paradise and I hope that the right people will be able to re-invent and restore the shopping boulevard to its former glory, he told The Business Times.The new flagship store is anchored on the main design feature of an oversized, brightly lit centrepiece that leads customers on a journey through the store, showcasing a little waltz of shoes on display that look semi-floating, creating a fluidity and seamlessness to the overall.Laank, the brainchild behind the design concept of the new flagship store, is no stranger in both the local and regional interior architecture scene, having successfully executed several high profile projects, including win win snsd the likes of National Kitchen by Violet Oon at National Gallery Singapore, Curate.The site also requires strong organic traffic, and the competition is also tougher.Almost futuristic looking, the space is carved in sleek white lines, which is synonymous with the brand.But why is Melissa such a draw?Melissa In Singapore, founded in 2009, Enviably Me was originally a multi-brand footwear retailer.